Quality over quantity

We create fewer, better products – designed to last. That’s why we sell our products individually (with the exception of the spoons), so you can choose exactly what you need and how much. We challenge the throwaway culture and prioritize safe, durable materials over cheap, petroleum-based alternatives – for children and for the future.

Timeless Design

Our timeless design is a big part of our sustainability thinking and that is to create products that last not just for this season, but for years to come. We have created a collection of contemporary tableware that visually appeals to adults while designed for children. It is uncluttered, simple and stylistically pure with a reference to classical Scandinavian design. And best of all, like most Nordic design, they will never go out of style.

100% BPA Free

In recent years, silicone has grown in popularity and is considered one of the safest food-grade materials. The absence of phthalates, BPA and other harmful chemicals in silicone is one of the reasons we consider silicone a better alternative. Our products are made from 100% food-grade silicone that meets EU requirements for food contact and safety. Additionally, you can be confident that our silicone material is produced without any fillers and will not leak any chemicals or microplastics into your child's body, no matter how much you heat or wash them. Our products are BPA, PVC, lead, cadmium, phthalates, and formaldehyde free.

Durability

When you buy our high-quality silicone products, you can be confident that they will stand the test of time and the cost per use will justify the investment. They will not warp, break, crack or get chipped compared to other materials, giving silicone products a long lifespan making it more sustainable. This durability together with our idea of gender-neutral colors makes our tableware perfect for handing down to your next child or to the next generation.

Responsible Packaging

Using environment-friendly packaging, eco-friendly ink, and eliminating single-use plastic from our packaging is a major priority for us. With the increase in plastic pollution, there is now a greater need than ever for packaging to be sustainable throughout its lifecycle and we want to be a player in the world of tomorrow when it comes to sustainable packaging. For that reason, we have chosen to work with the eco-friendly paper.